Category: Andersen Design
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Colin Woodard’s History of Andersen Design
The Craft of Andersen Design was first published in Maine Boats and Harbors April May 2010 issue 109 I needed a history for my display at Barter’s Island Bees, a new local makers’ shop opening this Sunday at the entrance to the Boothbay Center, so I printed up Colin’s article, but the font was very…
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A Business from Scratch
In the year 1952. Weston Neil Andersen and his wife, Brenda, founded Andersen Design. The business development was as handcrafted as the products it produced. I credit the “can-do” philosophy to my father’s roots in the farming culture. Farmers are very independent, self-reliant entrepreneurs. They grow things from the roots up and depend on the…
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Industrial Design, Now and Then: The Andersen Design Journey
Reinventing the online platform as an interactive B2B experience! In my last post, I wrote about an article that I came upon about a revival in cottage industries, Cottage Industry Revival: A Modern Twist on Contemporary Crafts. This is a story that I could have written about a cultural framework fitting my vision for Andersen Design…
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What Difference A Curve Makes
The Large Salad Bowl with the two tones of blue leaves has been around for a long time. All the while. I thought it was a beautiful decoration done on a bowl that had warped in the casting. Recently, when photographing the bowls together, I realized I was wrong. The reason I thought the bowl was…
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My Marketing Journal
Purchase Andersen Ceramics on the Andersen Studio Online Art Gallery! How to Simplify Complexity! What started out as a marketing project, inspired by this Medium article, Nobody Told Me Pinterest Could Make Me Money — Until I Found This Strategy I began several months ago, but before I could do that, I needed to structure…